Rafael Leão Branding
RAFAEL LEÃO BRAND STRATEGY
An athlete branding project I designed from scratch while studying abroad at Ramon Llull University in Barcelona.
Tasks:
Undertake a brand audit
Explain why athlete needs to be branded
Make strategic recommendations (include visuals)
Context:
Course: Sports Media and Public Relations (Ramon Lull University – Barcelona, Spain)
All designs in this project were done by yours truly.
*swipe*
After careful consideration, we narrowed it down to five potential brands:
Beats | Colgate | H&M | Citizen | Vodafone
And finally…
Here is a sample advertisement I created for Vodafone:
Any Questions?
Connect with me below!